Brand Identity / Graphic Design / Apparel
Slash Overpower is a brand and creative identity project rooted in street culture, graphic design, and DIY energy. Built from the ground up — logo, apparel graphics, merchandise, and visual language.
The brand draws from retrofuturism, underground music, and raw iconography. Every piece is designed to feel like it was pulled from somewhere between a skate shop, a record crate, and a fever dream.
The identity spans apparel mockups, poster art, cover art, and merchandise — all developed as a cohesive visual world.
project images:
The Hurakan sub-identity was developed as a vehicle-branded offshoot — pushing the visual system into new territory with its own logo treatments and ID work.
From Instagram graphics to cap mockups and event flyers, Slash Overpower was designed to live in the real world — on walls, on bodies, on feeds.